What Did the Early Adopters of Tarro's Delivery Say?

How was the experience of the early adopters of Tarro’s Delivery ? How do they speak about the product? Let’s hear the success story of Arber, the owner of a popular Japanese Hibachi chain in South Carolina and New York. 

Operate in a Minimalism Fashion

Embarking on the journey of running a restaurant can be daunting, but for Arber and his wife, owners of a newly opened eatery in New York, Minimalism has been their guiding principle. Hailing from different parts of China, Arber and his wife managed a Japanese restaurant in South Carolina before venturing into the bustling streets of New York with their new establishment. Despite being the shareholders of a Japanese Hibachi chain restaurant, they've gotten their hands dirty in every aspect of their new venture, from serving dine-in customers to managing takeout delivery. What is their secret sauce for scaling a new establishment within six months and with a handful of staff?

In the current economic downturn, cost control is paramount when opening a new establishment.  So what Arber did for the new restaurant was to minimize in all aspects:

• Outsource and utilize technology to eliminate inefficiencies in manual labor
• Choose Japanese as the cuisine type due to its perceived minimal effort with high margins. The decision was mainly made based on two focused areas:

‍First, Japanese cuisine is quick to pick up, especially for Chinese restaurant owners. According to The Washington Post, Chinese owners dominate the Japanese cuisine scene in the Washington area. Of 30 Japanese restaurants, 12 are owned by Chinese, 12 by Koreans, and only 6 by Japanese. Compared to Chinese cuisine, Japanese cooking is more standardized and streamlined, eliminating the need for precise timing and seasoning adjustments. This translates to quicker training for new hires, bypassing the need for hiring experienced chefs. Additionally, Japanese cuisine produces less smoke and grease, making it easier to maintain cleanliness and pass health and fire safety inspections.

Second, Japanese cuisine sits at a higher price point. Zagat's statistics on New York restaurant patrons reveal that the average spending on Chinese cuisine is $35.76 per meal, while Japanese cuisine averages $68.94 per meal, nearly double the former. Despite inflation, Arber has managed to increase prices slightly twice within the first six months of opening the new restaurant in New York, without significantly affecting the customers' dining experience.
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Sit Back and Relax: Get Delivery Outsourced

Discovering Tarro's delivery service was a game-changer for Arber and his wife. Recognizing the predominance of takeout orders in bustling New York, they initially hired delivery drivers but found the costs prohibitive, especially during off-peak hours.

In November of this year, they learned about Tarro's newly launched delivery service. After almost a month of using the service, Arber was impressed by the experience!

Impressively fast was what Arber described Tarros’ delivery service, in two areas:

• Fast customer support response. Previously, when they reached out for support on other 3rd party online delivery platforms, it often took rounds and rounds of communication and processes. With Tarro, Arber could quickly reach customer support, saving time and reducing stress for everyone.
• Fast order pickup. A rarity in the fast-paced, congested streets of New York! Tarro's delivery drivers are abundant and can be dispatched according to real-time demand. Sometimes, the delivery drivers at the restaurant before the orders were even ready. With fast pick-up and delivery, the overall customer experience naturally improves.

At the time of interviewing, Arber is considering expanding their service radius to attract more customers within a 5-mile radius.

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Tarro, the Savior of All Restaurant Owners 

Tarro has not only solved their delivery woes but also pleasantly surprised them with their voice platform. With Tarro managing their phone orders, Arber no longer worries about wasting time on inquiry calls where customers ask gazillion questions but do not end up placing an order or not being able to understand and communicate with customers due to the language barrier. All the staff can focus on enhancing the customer experience in the restaurant. 

Arber felt three major differences after having Tarro handle all his phone calls:

• No worries about picking up phone calls taking up too much time. Some customers will ask many questions, causing restaurant staff to have no time to work on other tasks.
• No worries about missing phone calls during peak hours. 
• No worries about taking the wrong orders. Due to the constraints on language proficiency and the diversity of the neighborhoods, restaurant operators often see picking up phone calls as the most daunting task. However, with Tarro’s highest accuracy rate in order taking, this is no longer a problem. 

Although phone orders are not their major revenue stream, having Tarro take care of them has relieved Arber of considerable stress. Coupled with the delivery service, all orders are now efficiently managed in one place.

In today's economic downturn, being able to further reduce costs, increase efficiency, and focus on restaurant operations is crucial for weathering the financial storm.

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Tarro, Solving the Two Biggest Pain Points 

Tarro has alleviated two major concerns for restaurant owners, as echoed by Arber during the interview: the worry of having too few or too many staff during slow or busy times.

With Tarro's voice platform operating 365 days a year and its delivery service attracting new customers and revenue, restaurants that have adopted these services have seen a more than 20% increase in revenue.

With Tarro handling phone calls and deliveries, restaurants can now redirect their time, money, and energy away from hiring and managing staff. Tarro only charges when orders are placed, providing restaurant owners peace of mind regardless of busy or slow periods by handling all calls and even assisting with customer queries free of charge.

Thanks to Tarro, Arber and his wife can now devote more time to their family. With Tarro as their reliable assistant, running the restaurant has become a breeze.